Artificial Intelligence’s growing role has sparked debates, raising concerns about its influence on originality, critical thinking, and the future of society. Brainless is a digital campaign that explores how excessive reliance on Artificial Intelligence for idea generation, content creation, and automation can diminish cognitive abilities, stifle creativity, and devalue human input in artistic and innovative work. By highlighting these issues, this project aims to raise awareness and promote a more mindful, balanced integration of AI into our daily lives.